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Go With Your Gut

2023 Clio Sports, Creative Effectiveness - Bronze

PROJECT DETAILS


Analytics and stats are great. But they can only get you so far. When it comes to March Madness, we say: embrace the chaos. Go with your gut.





Agency BSSP
ECD Sinan Dagli
CD Robyn Tenenbaum
Sr CW Justin Cannon
AD Lauren Byers
Producer Cade Wallace

Production Stept
Director Varsity
Post, Mackcut — Brendan Hogan